Archive for the 'Inspiration' Category

CNN to use Holograms in Election Night coverage

Tuesday, November 4th, 2008

Article Link - CrunchGear

Rember the wild graphics from the 2006 election? And the multi-touch wall from 2004? They’ve now got Holograms. Seriously.

…the Obama spokesperson will be projected as a three-dimensional hologram, making it appear as if he or she is in the Manhattan studio with Blitzer. The network plans to conduct similar holographic interviews with representatives from the McCain campaign in Phoenix

“conduct similar holographic interviews”. Truly bizarre, can’t wait to check it out.

Another good quote:
“It’s so complicated,” Bohrman says. “The crew is basically shooting someone that isn’t there.”

And who did it:
Borhman flew to Israel the day after the vice presidential debate to enlist the help of two tech companies — Vizrt, which works on state-of-the-art virtual studios; and SportVu, a developer of a real-time camera tracking system used in live sporting events.

More:
Among CNN’s other innovations on election night are a virtual Capitol Building used to illustrate the changing balance of power in Congress. But the most promising election winner is the hologram. “Either this is an evolution in the way we do live interviews on television,” Bohrman says, “or it’s a nice try.”

Fox News has … A giant wall with touch-screen technology will provide electoral map results.

Touch-screen technology will allow anchor Katie Couric to drill down on state and county results for all races, including propositions. “It is very fast technology using real-time data,” says Frank Governale, vice president of operations for CBS News.

Comedy Central, a go-to cable channel for political news for many young people, is teaming with a social-networking site. The TV home of Jon Stewart and Stephen Colbert is using the services of Meebo to host chat rooms for users to share their political views.

ABC’s digital maps make their debut, letting correspondents look at up-to-the-minute votes by county, and compare votes as far back as 1960.

Jobriath/Cole Berlin music video

Sunday, August 24th, 2008

from this javier dude, channel 53


And they actually rock

Remo Saraceni

Sunday, August 24th, 2008

From javier


Humanity + Art + Technology

Cardboard Breath Guitar

Sunday, August 24th, 2008

from rhizome.org


This is incredible, caught me off guard.

Aurora concept video from Adaptive Path

Wednesday, August 6th, 2008

Link

Adaptive Path is creating concept videos that describe how we might be using the Internet in the future. The first one is about the future of video on the web. It’s kind of cool, and very conceptual. Worth watching. Adaptive Path is a smart firm, they often don’t get too specific for my tastes, but they always take a holistic, executive level look at an idea.

New Sharkrunners Game from area/code for Discovery’s ‘Shark Week’

Thursday, July 24th, 2008

Game Link

This is absurdly cool. Using GPS data from real sharks in the wild, you maneuver a virtual ship around the sea to collect data and monitor sharks. What a beautiful mix of the real and virtual world. A logistical challenge of significant proportions, the engineering behind the site must be an interesting blend of technologies. I don’t remember the game last year, but evidently this is area/code’s second try at the same concept. Definitely one to watch.

Subaru Forrester Microsite, technically good, and funny

Tuesday, July 15th, 2008

Site Link

Subaru pokes fun at the sexy bikini shoot, by using a Sumo wrestler, and inviting the user to act as photographer. Technically sound, and a good application of the features of Flash 9 (image manipulation, video). Wouldn’t work without the nice, cohesive creative.

2 Great Street Campaigns, one ad, one art

Thursday, July 10th, 2008

Ad, Wanted: Kool-Aid Man
Article Link
WANTED

Art, Ugly New Buildings
Site Link and Article Link
Ugly New Buildings

Both via UrbanPrankster

Good NYT writeup on the ‘Dancing’ video

Wednesday, July 9th, 2008

Article Link

In many ways “Dancing” is an almost perfect piece of Internet art: it’s short, pleasingly weird and so minimal in its content that it’s open to a multitude of interpretations. It could be a little commercial for one-world feel-goodism. It could be an allegory of American foreign policy: a bumptious foreigner turning up all over the world and answering just to his own inner music. Or it could be about nothing at all — just a guy dancing.

The other remarkable thing about the “Dancing” phenomenon is that it is, to a very considerable extent, a creation of the Internet. It doesn’t just live, so to speak, on the Web; it was the Web that, more or less accidentally, brought it into being. The current video is actually the third iteration of a project that began in 2003, when a friend, using a Canon pocket camera with the capacity to record brief videos (when it was still something of a novelty), shot Mr. Harding doing his dance in Hanoi.

What I really like about this writeup is that it clearly defines why it is successful: because it makes you happy. As an employee of an advertising firm factory, clients and coworkers often try to add a ‘viral component’ into a traditional or non-traditional campaign. What I think they don’t really ‘get’ is that all ‘viral’ means is ‘popular’. So saying, we need to add a popular component to this campaign, is a little ridiculous.

Successful viral videos elicit sincere emotions. Sincerely funny, is often where ad firms start and stop. But Matt’s videos elicit a sincere happiness. It makes you smile.

Great Case Study breakdown of HBO’s Voyeur

Monday, July 7th, 2008

Here’s the link (it’s time sensitive, unless you have a Creativity account).

Goes over the award winning campaign, including the outdoor work, website, mobile, and short film. Pretty incredible, and under 3 minutes.

If you haven’t seen the site or heard of the campaign.