i love freedom
Adobe will allegedly announce in Las Vegas this week at the National Association of Broadcasters (NAB) Show 2008 a new professional-quality raw video format. The new specification is going to be designed together with an array of cinema camera manufacturers. The format is a step further in the direction of the DNG (Digital Negative) raw digital still image format designed by Adobe.
Not insects. http://buglabs.net/products
BUG is a collection of easy-to-use electronic modules that snap together to build any gadget you can imagine. Each BUGmodule represents a specific gadget function (ex: a camera, a keyboard, a video output, etc.). You decide which functions to include and BUG takes care of the rest, letting you try out different combinations quickly and easily. With BUG and the integrated programming environment/online community (BUGnet), anyone can build, program and share innovative devices and applications. We don’t define the final products - you do.
This is really great. Let’s you tweak online, then save those settings for Squeeze or Flix.
BulkLoader is my shot at trying to unify the most common cases for loading management into a reusable library for AS3.
supernaturalsuperserious.com from REM
Nice video action
Work:
uniqlo.com/us - check the ‘explorer’, the ‘look’, the ‘paper’
uniqlo.jp/mixplay - MIXPLAY, make your own video remix
uniqlo.jp/uniqlock - UNIQLOCK, part clock, part video catalog, part viral thing, rad
- this just won the Tokyo Interactive Festival Grand Prix
(don’t worry, it’s all in english)
Interview with the CD of Projector, the brain behind it
So, I began to plan the idea according to these objectives. The first project was MIXPLAY. I came up with the idea of dance/sound experience by the integrated use of YouTube and Uniqlo’s website (dance/sound mixer). I knew ‘dance’ and ‘music’ were most popular tags on YouTube, and I felt this motif could be suitable for expressing Uniqlo’s clothes as body parts. So, we searched for the dancer who was able to realize this idea. When we found Woomin (a robot dance team), we shared the convictions with them.
According to this idea and cast, we developed the campaign script: To upload the breathtaking robot dances with Uniqlo’s basics that perfectly synchronized with sound on YouTube. That would let people want to share or search more. The title, UNIQLO MIXPLAY, was the only clue. On the website, people can mix (experience) dance and sound as body messages to send them to others. This total experience would make Uniqlo fresh and unique to online audiences.
Results: over 500,000 views on YouTube. The website page views and sales increased.
Consequently, Uniqlo began to believe the possibility of the web promotion strongly. Especially, they thought the web could be extremely effective when they did global promotion without using the media cost. So, I started to plan the idea of the next project as global promotion.
Then, I added the problem: to integrate not only YouTube and the website, but also blogs, the world’s largest user generated media/word of mouth. The answer came to me with the name (UNIQLOCK) and the hybrid ideas of media times, function times expression. World blog times, clock widget times, clock sound times and clock dance routine equals UNIQLOCK.
UNIQLO is a Japanese clothing line, I guess you could think of them similar to American Apparel. They don’t want to have a brand style, they want to offer a million options to you to create your own style. Recently opened up a Flagship store in SoHo. They stay havin killer sites.
TurboChef is evidently an Atlanta company, but found the site from FlashInTheCan’s award section. I like. They are like 8 grand each.